Tech Fusion Career Events, NuPaths

Role: Event Strategist and Producer

Intro

Tech Fusion is NuPaths’ signature career event series created to connect learners and graduates with hiring partners, industry speakers, and hands-on career development resources. Prior to Tech Fusion, NuPaths hosted small Employer Connection sessions with only two to three employers and about twelve students. As the Marketing Manager, I also served as the Event Strategist and Producer responsible for redesigning the event into a larger, more dynamic, high value experience that attracted nine to twelve employers and up to forty students and graduates per edition.

I led the planning, content development, employer coordination, speaker preparation, marketing alignment, and operational execution for both virtual and in person editions, creating an event model that delivered significantly stronger engagement and outcomes.

Objective

Deliver a fully coordinated and professional virtual summit that connected global HR leaders, delivered interactive learning experiences, and supported certification requirements, exhibitor engagement, and a smooth participant journey across four full days.

Challenge

The Summit featured keynotes, breakouts, roundtables, exhibitor hours, networking lounges, and an awards segment. This required managing hundreds of speakers in different time zones, aligning session timing for SHRM and HRCI credits, coordinating with multiple internal teams, and preparing a fully built virtual environment before live execution.

A clear production strategy and detailed operational planning were essential to enable the virtual events team to execute confidently.

Strategic Approach

1. Event Format Redesign

• Created the new Tech Fusion event model to replace the basic Employer Connection sessions.

• Introduced structured programming, including:

  • Industry speakers

  • Employer presentations

  • Q and A sessions

  • Speed networking or speed interviews

  • Onsite professional headshots

  • Resume reviews

• Designed separate virtual and in person flows that maximized engagement.

2. Employer Coordination and Expansion

• Increased employer participation from two or three companies to nine to twelve per event.

• Developed communication packets, expectations, and timelines to support hiring partners.

• Managed employer placements, presentation times, interview tables, and onsite logistics.

3. Speaker and Session Production

• Identified and prepared speakers from employer partners and community organizations.

• Led content development, talking points, scripts, and event introductions.

• Ensured smooth transitions between segments for both virtual and onsite events.

4. In Person Engagement Enhancements

• Introduced onsite headshot photography as an incentive for attendance.

• Implemented resume review stations staffed by employers and career professionals.

• Managed room setup, check-in, signage, and attendee flow.

5. Virtual Event Planning

• Built online event spaces with breakout areas and presentation rooms.

• Created timing plans and moderator guidance for virtual delivery.

• Prepared students and employers for platform navigation.

Execution and Team Coordination

Execution

End-to-End Coordination

• Produced the run of show, timelines, content assets, and instructions for all participants.

• Managed communications across marketing, admissions, career services, and employer partners.

• Ensured consistent branding and messaging to support event attendance and employer satisfaction.

Onsite Event Leadership

• Directed staff roles, vendor coordination, employer table setup, and photography stations.

• Oversaw the flow of interviews, presentations, and resume reviews.

Impact

✔ Employer participation increased from 2–3 companies to 9–12 companies
✔ Student and graduate attendance grew from about 12 participants to as many as 40
✔ Event evolved into a multi component format with speakers, networking, interviews, headshots, and resume reviews
✔ Stronger employer relationships and improved hiring engagement
✔ More polished and professional career event experience
✔ Established Tech Fusion as a repeatable signature event series for NuPaths